“It is a superstar, why isn’t it capable of making sold-out?”, “Why are fans so enraged with this tour?”, “Thousands of tickets still continue for sale.” These are some of the headlines that have copied some of the most recognized media internationally. The concern about it is clear: Is Beyoncé’s new tour, The ‘Cowboy Carter Tour’a failure?
When it came out ‘Cowboy Carter’ (2024), his eighth album and second part of his trilogy initiated with ‘Renaissance‘(2022), the public’s reaction was divided. Even in networks it was speculated that it would be a real flop (‘failure’) in his future, as he would say Rosalia.
And this study work deeply enters the Countryfar from the pop to which we have accustomed us, and that claimed again in its previous launch. “I think its traditional audience has not connected especially with this album,” he tells The Times Bob Harris, BBC’s announcer. “It’s not what they expect from Beyoncé.”
Now, Why is it said now that Beyoncé is not selling tickets? It’s true? Is it because their fans didn’t like their new album?
The anger with the price of tickets
Is it true that Queen B no longer sells? Flatly false. According to Live Nationthe artist already had 94% of the tour sold in mid -March, less than a month after being announced. Is it true that Beyoncé has not sold as many entries as on his last tour, the ‘Renaissance Tour’? Yes, it’s true.
In 2023, this last tour did Sold-Out in minutes, but the new one, weeks after its announcement, has continued without exhausting the localities in several stadiums. In fact, in Europe, Tickets can still be found on the British tour. Of course, none below 121 pounds (141 euros).
The truth is that Many of his followers are pissed off by prices of the entrances. If they already made a great investment in their previous tour 2 years ago, now they see that tickets have increased in some cases up to 27%, reports Telegraph. This would be one of the reasons why the press points out that Many will not go up this time to the ‘cowboy tour’ car.
But the sustained price increase and dynamic rates (sales that increase the price of the ticket according to demand), it is not only because Beyoncé Herself want to capitalize to the maximum each tour (which seems to also); It is a general trend that occurs, especially after pandemic.
After a break that made us live more in the present and multiply our Fomo (An English term that means ‘fear of lost it’) Many people are willing to pay anything to see their idol live. Ticket prices for high -demand events have triggered, there is no way to get tickets, and resale tickets rise like the foam: for Wimbledon they increased 2,202% in its price, and those of the ERAS of Taylor Swift by 700%. This is reported by the Economic Observatory of the United Kingdom’s Economic and Social Research Council.
The ‘fatigue’ regarding macro-tours
The period 2023-2025 is key to the expansion of macro-tours. Not only Beyoncé; Madonna, Coldplay, Lady Gaga, Shakira, Bad Bunny, Karol G… They are some of the great events that take place in a short period of time for fans, especially at the economic level. And as we said before, tickets are not cheap, nor is it especially easy to get them with so many demand (we are already living it again With tickets to see the ‘bad rabbit’).
The music industry is moving faster and faster with the expansion of streaming and social networks. This, somehow, forces artists to produce music and offer shows in a shorter period of time. This is one of the reasons why in the same year we find about thirty tours of large superstars, which has caused a saturation of ‘macroeventos’ to buyers.
“Neither Beyoncé nor Gaga are in their ‘flop was’. It is clear that for sales, especially Cowboy Carter compared to the Renaissance era, people have a great wave of ‘Concert fatigue’ “explains analyst Claire Donaldson to Daily Beast.
Hypervigilance and always cruel age with divas
Since the beginning of the ‘Cowboy Carter’, criticism has been read in networks (in several languages) to the actions of Beyoncé, which have been pointed out as less dynamics, based on The artist “no longer dances so much”. A criticism that we already saw in ‘Renaissance’, when there were rumors that the interpreter had had to be operated on one foot.
The truth is that the tone of some messages reminds that it is used with other great pop culture figures, as has been the case of Madonna After its appearance in The Met Gala 2025. Despite the advances regarding the discrimination of the edges inside and outside the music industry, differential and especially pointed criticism with women, added to the Ageismit is still very present in their careers. Also in that of the great global icons.
Is Beyoncé losing relevance for age, how do we do each every day of our life? Not for the moment, but it is surprising the tone of some criticisms of which is probably the best or one of the best performers of history.
