Microsoft announced Call of Duty: Black Ops 7 In its Xbox Games Showcase in June 2025, an announcement that came later than usual for the series. And the first trailer, which you can see below, only offered fans an advance in history, the confirmation of the year in which the game (2035) and its protagonist are developed: David Mason.
It turns out that all this is part of the Marketing strategy of Activision for Black Ops 7, which consists of revealing almost anything before the launch of the game, planned by the end of 2025. With what objective? Activision wants the launch of Black Ops 7 to feel like a surprise, in the style of a Beyoncé surprise album.
No one will know, nor will anyone see it coming
In an interview with Variety, the Marketing Chief of Activision, Tyler Bahl, explained what the company Try to achieve With Black Ops 7: “At this point we would have already advanced everything that is about to leave. And I think, in many ways, we are raising this more like the launch of a Beyoncé album; No one will know, nor will anyone see it coming“
Although Activision promised a bigger revelation At some point in summer, maybe not reveal much more, and fans will have to wait until the release date to have a real idea of what Black Ops is about.
So what do we know? Black Ops 7 is set in the year 2035more than 40 years after Black Ops 6 events, at a time when the world is on the edge of chaos after the events of Black Ops 2 and the Black Ops 6 last year. The cooperative campaign returns in Black Ops 7 after it was omitted in 6 (although you can still play the solo campaign). In multiplayer mode, you can expect to use a near future, along with completely new maps. In addition, the next chapter of the Zombies mode will arrive by rounds, in the heart of the Dark Aether.
Here are the Official description: “Wielding avant -garde technology, David Mason and his team must fight a manipulative enemy that uses fear as his main weapon.”
According to Variety, Milo Ventimigliastar of This is us, plays David Mason in Black Ops 7, Kiernan Shipka It gives life to a new character named Emma Kagen (CEO of The Guild), and Michael Rooker He takes up his role like Mike Harper from Black Ops 2.
It was also confirmed that Activision will continue to support the consoles of the past generation. Black Ops 7 will be available on Xbox Series X | S, Xbox One, PlayStation 5, PlayStation 4 and PC (Xbox PC, Battle.net and Steam). As expected, you can play from the first day with Game Pass Ultimate or PC Game Pass. Nothing was mentioned about Nintendo Switch 2 in the announcement. Treyarch and Raven Software are co -development of the game.
Black Ops 7 marks the first time that the Black OPS line has consecutive releases, and it arrives just one year after the launch of Black Ops 6. Some fans are already saying that this makes Black Ops 7 He sits like a temporary patchsimilar to what happened with Modern Warfare III of 2023, which followed Modern Warfare II only one year later. However, Activision has insisted that Black Ops 7 “offers the full pack of Call of Duty for our players.”
Infinity Ward is expected to return with a new Modern Warfare game in 2026once again restarting the Call of Duty cycle.
For more information, consult Everything announced in the Xbox Games Showcase in June 2025.
