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Warner Bros. is positioned strongly at the box office this weekend, occupying the first two places in the United States ranking.

Although his new Vampyrico Thriller SINNERSdirected by Ryan Coogler, failed to dethrone the phenomenon To Minecraft Movieits debut was solid, with a collection of 19.2 million dollars between Friday and the pre -expensive functions. The film is exhibited in 3 thousand 308 rooms, a remarkably lower figure than 4,302 screens of Minecraftbut still promises to overcome the initial projections of the study, which anticipated 40 million in three days.

One of the factors that promotes this good start is the use of premium formats such as IMAX and functions in 70mm, a strategy that Warner has strongly highlighted in its marketing campaign.

This technological bet, popularized by filmmakers such as Christopher Nolan, could give Sinners a greater longevity on the billboard, especially if it manages to generate a film event effect. The film will have access to Salas IMAX for two weeks, before giving space to the next great launch of Marvel: Thunderbolts.

A risky bet with high expectations

Sinners is one of Warner’s most ambitious projects for this year. With a budget of 90 million dollars and an R rating, the film represents a great investment for an original title. Part of the agreement with Coogler included an unusual clause: the rights of the film will return to the director after 25 years, a gesture similar to that Sony offered Quentin Tarantino for Eleven upon to Time in Hollywood.

The first indications suggest that the play could pay off. Starring Michael B. Jordan, who plays two twin brothers in the deep south of the 30s facing a vampire threatthe tape has received praise from both critics and public.

With an unusual “A” qualification in Cinemascore – especially rare for a horror movie – the long -term perspectives are optimistic.

The cast also includes Hailee Steinfeld, Jack O’Connell and Delroy Lindo, and the story takes place in the vibrant but dark scene of the Mississippi delta blues.

‘A Minecraft Movie’ keeps leadership with force

Meanwhile, the other great success of Warner Bros., To Minecraft Movieremains firm in the first place with 16 million dollars collected, a fall of just 22% compared to the previous weekend.

Two weeks after its premiere, it has already become one of the 100 highest grossing films of all time in the United States, with a projection that could exceed 350 million dollars at the end of Sunday.

With information from Variety

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