The recent premiere of the film based on the popular video game Minecraft not only swept at the box office thanks to the massiveness of the game, but It also caused a curious phenomenon: many adults left the cinema without having understood absolutely anything. The situation went viral in social networks and was also a topic in television programs such as Argentinos above, where journalists shared their own experiences.
During the broadcast of the morning news, May Martorelli and Nacho Otero They said that Those who are not familiar with the universe of the game probably feel totally disoriented. “In one of the moments of the movie (when the character character zombie appears) they begin to throw pochoclos and jump”Said the journalist.
The film is very specific to video game fans, with codes, references and internal memes that only those who usually play.
In addition, for many adults it was the first time they faced a cultural proposal designed exclusively for a younger generation. Unlike other animated or children This production is completely focused on the elements of the video game, which makes adults without prior knowledge feel “out of code.”
Minecraft’s experience
Otero acknowledged that, seeing the film with his son, he noticed a big difference in the perception of both: While the child had fun and understood everything that happened, he could not follow the thread or understand the jokes. This led to a reflection on how current entertainment, in some cases, no longer seeks to integrate generations, but focuses directly on specific audiences.
Photo: Eltrecetv capture
Minecraft does not respond to the current logic of video game design, at least from the visual point of view. Far from the realistic graphics that dominate the industrythis game stands out for a simple and pixelated aesthetic, which nevertheless has managed to conquer millions of people worldwide. “It is directed exclusively to the public that is very fanatic and the 300 million viewers they have,” Martorelli said.
The phenomenon also opens a new debate about the type of content consumed by boys and how adults are often out of that universe, something that did not happen so frequently.
