What seemed a simple more premiere ended up becoming a cultural phenomenon. “A Minecraft movie” He has reached the cinemas sweeping at the box office, but what he is doing most to talk are not only his numbers, but The parallel show that is being lived in the rooms. The reason? Something called “Brainrot”. And yes, this goes far beyond the typical popcorn noise.
What is that of “Brainrot”?
“Brainrot” is a term that has been viralized on social networks, especially in Tiktok, to describe Obsessive content consumption (Normally absurd or very specific) that ends up affecting your way of thinking … or behaving. The result in cinemas? Groups of adolescents shouting phrases from the movie, disguised as Creepers, pulling confetti and chanting key scenes as if they were in a concert.
And although it may sound fun, in many cinemas it has been so chaotic that Some rooms have had to ask for respect to the public or even cancel functions. All this has turned the film into a kind of “social event” where what happens outside (and inside) of the screen is part of the show.
A box office that nobody expected
But don’t say this is pure smoke. The numbers speak for themselves. According to official data, The movie raised 301 million dollars in its first weekendof which 157 were only in the US
Until mid -April, the movie was already by 717.8 million dollars worldwide. Fast comparisons? There they go:
- UNCharted (2022): Total 407 million
- Five Nights at Freddy’s (2023): 297 million
- The Super Mario Bros. Movie (2023): 1,360 million (but it was slower to start)
So yes, Minecraft is officially In the Club de los Grand Hastes.
But is the movie good?
This is where the thing gets interesting. Because while the box office smiles, the criticism has not been so kind. In Rotten Tomatoes he has barely 47% of approval, and in Metacritic it is around the 46 out of 100. Criticism says it is “an adaptation without a soul”, but the public has another opinion: 88% approval and a B+ note in Cinemascore.
The secret? It is simple: The movie is not intended to be anything other than an entertainment without pretensions for game fans. Jason Momoa puts the voice to the hero, Jack Black Scenes such as the villain are stolen, and there are enough winks to the game to drive any Mojang fan crazy.
The social phenomenon: when to see the movie is just a part
What is happening in the rooms with Minecraft remembers phenomena such as Minions: The Rise of GruWhen teenagers dressed in suit to see her. Now, with Minecraft, The “brainrot” is the norm: Tiktok songs are chanted, absurd videos are published from the cinema seat and “Minecraft experiences” are created.
@CarsonPaskill #Gentleminions #riseofgru @minions ♬ Rich Minion – Yeat
Is this a generational madness or the natural evolution of cinema as an event? They may both. The truth is that The film has connected with its audience in a way that goes beyond the script.
What awaits the franchise?
With the success at the box office, A sequel seems inevitable. Warner Bros. has already suggested that they have plans to expand the Minecraft universe in Cinema and TV. And if they keep the fun and fan-service approach that has worked here, they could be facing a franchise to the *Lego Movie *… but more pixelated.
Conclusion: When the meme becomes gold
A Minecraft movie It is the proof that sometimes, The unexpected is what triumphs. It may not win prizes for its script, but it has generated an emotional connection, a show in the rooms and a tsunami of viral content such as few films can boast.
Did you see it? Did you live the chaos or did you catch you off guard? Tell us in the comments and share this article with your server group.
