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The Minecraft movie Not only has it been a box office success – converting into the Second film with greater global collection in 2025– but has also given what to talk about the stranger viral behavior of their fansknown as the phenomenon Chickn Jockey.
It all started in USAwhere in some functions, when Jack Black Pronounce the already iconic phrase “Chickn Jockey”, The public goes crazy: shouts, applause, popcorn flying through the air and even people who jump on the seats or, in extreme cases, They carry real chickens To the cinema. What started as a Viral meme in Tiktok and YouTubeit quickly became a real problem for film chains.
Several cinemas have reported Shattered rooms, Intens in the movie and even police interventions due to chaos. This, of course, was not well received by other spectators who just wanted to enjoy the film normally, or by the Cinema Workers.
But now, and in a turn that mixes Damage marketing and control, Warner Bros. He has decided channel the chaos In his favor. From April 28the special functions called in the United States will begin “Minecraft Bloc Party”specifically created so that fans can shout, applaud and participate actively of the show without ruining the experience of others.
Of course, the study was clear: Nothing to launch food or popcorn in the “nuclear rain” styleas seen in viral clips.
With this, Warner Bros. seeks to keep the impulse of Minecraft: The movie on the billboard, especially with the imminent arrival of Great premieres as Thunderbolts or the new installment of Mission: Impossiblewhich will try to snatch the global collection record.
