Rihanna is ‘proud’ that Fenty Beauty and Fenty Skin collaborate with New York Liberty

Rihanna is “proud” that Fenty Beauty and Fenty Skin collaborate with New York Liberty.

Fenty Beauty, of the singer of ‘Diamonds’, has already sponsored the weekend of the WBNA stars, but this new collaboration is the first of the brand with the WNBA, and Rihanna is “excited” to see the players “put their face face.”

As he declared to Allure magazine: “I have always said that makeup is to have fun, to express yourself. It must reflect an environment, a moment, a personality, whatever you want it.

He also said in a statement: “There is no energy and spirit like that of New York. And the women of the New York Liberty exemplify so much beauty, power and strength, so having Fenty Beauty and Fenty Skin being part of their trip this season is incredible.”

The association will include logos in the heating jackets and the team’s shooting t -shirts before the matches, while the brand will also interact with fans through activations at Barclays Center in Brooklyn and other “moments of discovery of products.”

In this regard, Keia Clarke, CEO of New York Liberty, declared: “The New York Liberty is delighted to partner with Fenty Beauty, a pioneer brand that shares our women’s defense values ​​and celebration of individuality, authenticity and trust. Aliar ourselves with related brands allows us to offer significant connections and experiences that really resonate with our fans base. Empowerment, audacity and commitment to creativity. “

Associating with the Big Apple team was a “natural” movement for the brand.

Heather Fisher, how of Fenty Beauty, said: “New York is where we launched Fenty Beauty. We, and Rihanna, we have deep roots and love for this city, so the NY Liberty was a first natural partner of WBNA for us. Everything we do with Fenty Beauty and Fenty Skin not only maintains the mission of Rihanna of ‘beauty for everyone’ It reflects their personal connections and inspirations.