Shakira debuts as an entrepreneur. Recently, the Colombian singer will launch is very, her own hair products line.
Through her Instagram account, the “single” singer announced her new hair products with a video in which he shows the products.
“My hair has seen everything. After four years working secretly on this line, I am so proud to finally share @isima With you, ”Shakira announced.
The Barranquillera said that Iseful was born from his own experiences with products that were not the best to take care of her hair, which motivated her to create her own product line.
“He was born from my own experiences and nurtured for years with the main scientific minds of the industry. This is about creating something better, empowering you to wait moreS, ”he said.
It will have eight products, including shampoos, conditioners and moisturizers, developed with a patented method called trimodalwhich comprehensively addresses the health of the scalp, the cortex and the hair cuticle.
In an interview with People in Spanish, Shakira stressed that the line is inspired by the diversity of hair textures, especially within the Latin community.
The unpleasant name has a special meaning for the singer: it is a superlative that means “more”, reflecting its philosophy that “more is more” And the idea that Latin women is not formed with little.
The line will be available from June 16 on the official website Isima.com and will reach US UAL stores in July.
Continue reading:
· Shakira and Alejandro Sanz sing together in Miami
· Shakira about your canceled shows in the US: “Thank you for being in good and not so good”
· Shakira and Alejandro Sanz’s kiss that moved their fans
