On Friday, May 30 marked a milestone for the music industry. Taylor Swift He announced that he recovered the property of his first six studio albums, after years of legal disputes.
According to The Hollywood Reporterthe impact was immediate in Spotifywhere the reproductions of these albums shot up: Speak Now recorded an increase of 430% And your debut album, Taylor Swift, grew 220%. The phenomenon reaffirms its influence and puts in the foreground the debate on copyright in the digital age.
According to The Hollywood Reporter, All original versions of the six albums doubled their views in Spotify On May 30, with respect to the daily average between April 1 and May 29. Although absolute figures were not published, the percentages reflect the magnitude of the phenomenon.
Speak Now He headed the global rebound. They followed him Taylor Swift (220%) and Reputation (175%), both without re -recorded versions.
Fearless, Red and 1989 They also showed important increases, with rises of 160%, 150% and 110%respectively. In total, The listeners of the artist, in Spotify, increased by 40%positioning it among the most popular of the platform, with More than 82 million monthly listeners.
The conflict for the property of his music began in 2019when the Executive Scooter Braun Big Machine bought, a stamp that promoted Taylor Swift’s career. This operation granted the rights to the six initial albums of the singer, a situation that she described as “my worst possible scenario”. Swift denounced years of “manipulative intimidation” by Braun.
Subsequently, the rights went to Shamrock capitalan investment firm that acquired the catalog for a similar figure. According to reports, Swift bought its catalog for more than USD 300 millionin an operation that marked the closure of one of the most media disputes in the sector.
In a message spread on social networks after the announcement, the 35 -year -old singer said: “I was crying with joy since I discovered that this was really happening … all the music I did … now it belongs to me”. These words, retaken by The Hollywood ReporterThey reflect the personal and symbolic value of this achievement for the singer.
For Swift, this step not only represents obtaining your rights, but also a reaffirmation of your artistic autonomy, in an environment where contractual conflicts are usual.
As part of its strategy to counteract the loss of rights, Swift began publishing new versions of its original albums under the seal Taylor’s version. According to The Hollywood Reporter, already re -recorded four of the six initial albumsobtaining great commercial success.
During that process, many followers chose to listen only to these versions, as a sample of support. The preference for the “Taylor versions” strengthened the link with its audience and reduced the visibility of the previous recordings.
Although now she has all her catalog, the artist commented that still considers possible new re -regions. The Hollywood Reporterhe informed that he already completed the album Taylor Swift and partially advanced in Reputation.
The singer explained through social networks that “Those two albums can still have their time to resurface when the right time is. But if it happens, it will not be from sadness, it will simply be a celebration now. ”This suggests that, although the urgency decreased, the decision to continue It will depend on your artistic interest.
With the complete control of your discography, Taylor Swift Enter a new phase of your career. Doubt now falls on What versions your followers will prefer: The originals or the re -registered? The indisputable thing is that the Swift phenomenon continues to impose its influence and transform the dynamics of the music industry globally.
