Shakira continues to tour the United States with their tour ‘Women no longer cry world tour’, which has been a global phenomenon that has not only exhausted tickets in record time in several cities, but has also established new records in the music industry.
In Latin America, The Colombian singer sold more than 2 million tickets at 47 concerts held, With a projected collection that could exceed 200 million dollars, according to Billboard.
In Colombia, its presentations In Barranquilla and Bogotá they generated an economic impact close to 206,000 million pesosbenefiting sectors such as tourism, hotel, commerce and transport. In addition, the tour created more than 18,500 direct and indirect jobs in the cities it has visited.
In Mexico, the hotel demand increased 66% in Monterrey and doubled in Guadalajara, while in Mexico City an economic spill of 275 million pesos was projected, for the concerts held. These achievements consolidate Shakira as one of the most influential and profitable artists of the current musical panorama.
Besides, It has positioned itself as one of the most successful female tours of the year in terms of collection and global scope, overcoming artists like Billie Eilish and Dua Lipa, reaffirming the reach of Shakira and consolidating its legacy as one of the most influential pop in Spanish.
New record
During the last month, Shakira reached a total of 67.99 million listeners on the streaming platform, exceeding 67.92 million listeners that Eminem hadwho began his career in 1988 with the New Jacks group, before launching his first solo album Infinite In 1996.
For its part, The artist born in Barranquilla made her musical debut in 1991, at the age of 14, with her album Magicwhich included songs composed from his childhood, as well as songs written by other authors.
His business empire continues to grow
The singer’s new record also adds to the announcement of the official release date of the new capillary care brand of the singer, which will debut on June 16. Isima, name of the Barranquilla brand, will compete in the market with vegan formulas, without animal cruelty and part of the initiative Conscious Beauty.
In this regard, Shakira assured through a statement that “A large part of my identity has always been my hair. I am an artist, interpreter, daughter, mother, and I have always had these curls that, believe me, they have gone through a lot. I have seen friends, family and many other women like me, spend years testing each new product available to find the right one. I have always felt that there are many products available, but there is nothing to face the challenges that the complex hair and multiple textures pose ”.
